Author Archives: Eric Fonville

News of Osama bin Laden’s death bogged down mobile news sites and busied the full complement of social media outlets. Turns out Twitter published the big news first. Keith Urbahn, once chief of staff for former Defense Secretary Donald Rumsfeld, broke … Continue reading →

Anytime I travel to non-English speaking countries, I’m always amused at how brands are translated into other cultures. The familiar Coke® logo becomes something very different when translated in to Chinese.Big brands are still recognizable, a… Continue reading →

I’m near the end of a two-week visit to China, where I have spent much time in rural, undeveloped areas. This is a country of stark contrasts. Bustling mega-cities teeming with activity stand beside semi-primitive villages with shacks and the occ… Continue reading →

With the surge of tablet device adoption, and all of us running around with our phones strapped to our heads, it seems that we are not only failing to pay attention to each other, but we really aren’t paying attention to the content on our myriad devic… Continue reading →

As a mobile device owner, who do you think should "own" you? Meaning, in the complicated chain of content creators and technology owners that ultimately deliver content to your device, who controls that content and its availability to you?My … Continue reading →

If imitation is the highest compliment, Motorola’s XOOM Superbowl ad is a backhanded nod to Apple’s 1984 Mac commercial. Apple freed us from the tyranny of DOS and its ugly cousins, only to connect us (via nice white earbuds) to chic closed system… Continue reading →

In a (very) informal poll of friends, wireless "4G" was quickly identified as techno mumbo jumbo. A recent post on Engadget will confirm that it is a highly technical topic, but rooted in good old marketing… positioning, if you wi… Continue reading →

Blekko’s integration of social and search just may be the next big thing… and if its concept of using your friend’s Facebook "likes" to rank and filter search results gains traction, it will have implications for your digital marketing stra… Continue reading →

Flash mobs make for some awesome marketing opportunities. Check out the Opera Company of Philadelphia participating in a flash mob at a local Macy’s store. Talk about a win-win situation: the opera company generates some great PR and Macy’s gets some e… Continue reading →

It’s no breaking news that email, social networks, and other Internet repositories are storing a mostly irrevocable record of our musings and activities. Last night at dinner I was chatting with a friend and we made the point that, “Online,… Continue reading →